Nokia - What this Cellular Phone Company Reached

2004 was a blast record of mobile device sales in the industry in terms of volume, gaggling both markets of the device itself and infrastructure up, resulting to stridently 1.7 billion.

Continuing growth in markets in developing countries like Russia, India, Latin
America and China helped NOKIA- makers of top of the line mobile phones worldwide with a huge grasp in market share, overall profitability and leading phones, reach new heights for record breaking sales of colored screen features and camera phones.

With the world-renowned tagline "connecting people", NOKIA believes that communication is an important key to industrial growth and a well-managed, successful business. With its legendary simplicity and user-friendly multiple features, people find NOKIA cellular phones more than just mobile phones with a call and SMS function. To date, people are beginning to realize and value the benefits of mobile communications for their lives and livelihood, and not only using it mainly for business purposes. With tones of hot features, long battery life, durability, clarity, portability and over all quality - NOKIA cellular phones became everyone's must-have.

NOKIA developed just the right products and services the market wants with strong profitability over time, extensively expanding their occurrence in Russia and India, and eventually created new booming markets in the Middle East as well as in Africa. In mid-2004, the rate of knots of commercial 3G launched more powerful and developed markets, with a throng of 16 million wannabe Nokia subscribers trooped by the end of the same year. Effectively, Nokia was entrusted to be the supplier to 28 out of the 63 3G networks, clearly introducing mobile communication which provides social benefits and economic stimulus communities.

They say that great power comes with great responsibility, and for Nokia, creating mobile phones is not just the primary focus of their company's existence. The world's continued support, which built a strong Nokia reputation and brand, is equated with a corporate responsibility, which make their manpower drive performance, and to promote strategy and efficiency. In this way, the strong corporate culture will not only give a longer view on value creation and profitability but of healthier business partnership and a well -bonded customer service relationship.

Although there has been a lot of issues on matters regarding the companies' role and objectives they should achieve in the community, taking part in various environmental and social programs, and investing in the community is Nokia's way of going beyond its core business activities and corporate shell to express its overall sense of responsibility. Nokia participated in an array of activities launched worldwide such as disaster reliefs, corporate giving, employee volunteering, and a company-wide programs focusing mainly on life-skills and education of the younger generation.

Truly, it has brought closer links and more success of big business to the industry, while continuously and firmly establishing mobile communication as part of everyone's everyday life in the many different parts of the world. But Nokia does not only to reach the upper class market, they seek to reach out to the untapped markets and bring the same exact benefits to people in such places where services are inaccessible and expensive. They are putting in best efforts to boost the growth of market in places where penetration levels are low, by working with operator customers to increase the affordability of mobile phones and availability of clear connections.